| What
do you do now that the site is up and running? |
| Tell users what’s new when content changes. |
| Check and maintain links weekly. |
| Respond to users who give feedback. |
| Track site activity monthly using software such
as Analog 4.13. |
| Adapt the site every three months applying user feedback and site activity statistics to update for usability. |
|
| How
do you continue to attract and engage users? |
| Update meta tags when appropriate. |
| Announce the site to relevant news groups and bulletin boards. |
| Advertise on major sites. |
| Advertise in magazines, on radio and on television. |
|